Why do we pay more for designer clothes

Designer brands charge premium. Some people question why do they charge more when they sell the same thing. Why does an Audi costs three times more than a reasonably priced car and people are happy to spend money to own it.

Or  you can ask yourself the same question, “How can I charge premium for my services or job and people are happy to pay you more and recommend ? “

In their interview, the designers Christian Louboutin and Polo Ralph Lauren explain their philosophy in life and how they incorporate it in designing their products. This is something we can take a cue from and apply it to improve our own life. I am sure you will enjoy their talk.


You have to set a vision on what you want to be. The content makes the difference which will set you apart from others. Pay attention to details which will help to gradually improve yourself.

E.g. Ask simple questions like ,”Is my wardrobe organised ? “Do I pick clothes that is in sight and go to work ?”. “If I want to make a presentation, do I make the fonts and alignment consistent ?”. Your attitude toward finer points will make a difference on how people perceive you.

The designers consider their work as a work of art. Their inspiration comes from what they see around. They try to connect the dots. It is about knowing what people want and exceeding their expectations. Christian Louboutin shoes starts from £ 300 and women are happy to pay. Design is most important thing. Ask yourself, can you provide something that exceeds expectations. The best pleasure is creativity and not accepting the ordinary. Consulting is an art of making your client what they want. Do people associate your name with quality ?

I had a colleague whose looks forward to Friday on a Monday and shows that her life is only made for the weekend. So technically she is living 3 days a week. Her Facebook update is a Mourning Monday … weekend gone too soon, Wednesday is waiting for weekend and then Friday the happiest day. It is very important to have work and life balance and enjoy your moment on your life on how it is meant to be. Ralph Lauren says, “this is not job … it is a joy.. it is that what I live.” The question you have to ask, “Do I enjoy what I am doing ?”.

Express yourself. When someone wears a designer clothes, people recognise it. The credit goes to the designer that their clothes stand out. If we can take inspirations from the successful designers, it will make a difference to our lives. Don’t you think.


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santoshputhran Written by:

Life is like a dot in the universe. I am exploring on how to connect the dots and make life better. I like photography, blogging and participating in forums that adds value to me.